Articles

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Professionalism and LinkedIn Profiles: Presentation Still Matters

LinkedIn was launched in the early 2000’s as a networking site where business people could connect and make new contacts, and, while it did retain that professional edge for quite some time, it’s difficult to log in to LinkedIn now and see that same level of decorum.  As more users sign up (LinkedIn has over 400 million users around the world), people are seeking new ways to distinguish themselves from the crowd, and, as a result, some of the professionalism around the platform has deteriorated.  Headshots of people on vacation or at a party are not uncommon, taglines are often aimed at being clever or funny rather than describing an individual’s profession, and there has been a rising trend of people treating LinkedIn’s messaging service as a dating app.  If you’re using LinkedIn to look for a job, though, you need to make sure that your own LinkedIn page demonstrates a high level of professionalism.  Here are some key questions to consider when reviewing your profile:

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Recruiting Through E-Mail

Finding talent to fill an open position in your organization is easier than ever thanks to tools like LinkedIn and online job boards, but attracting that talent to your business, particularly if it is a small business without a well-known “brand name,” can still be difficult. With that in mind, our experts have put together some tips for writing an effective recruiting e-mail that will catch your target’s eye and make them want to learn more about your company. Highly qualified candidates are likely to be receiving lots of e-mails from recruiters and hiring managers, after all, so if you want to bring them in for an interview your e-mail is going to have to stand out!

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Why You Aren’t Getting Interviews

Perhaps you’ve read the last few articles on our blog and realized that you aren’t happy in your current position: you aren’t engaged in your work, you don’t like the environment, and you’re worried about being left full of regrets.  Maybe you’ve already started applying for new jobs, but haven’t had much luck getting to the interview stage, let alone getting a job offer.  To help you out, we’ve compiled a list of some of the key reasons why people have difficulty getting interviews, along with some tips for remedying these issues.

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Do’s and Don’ts of Job Searching While Still Employed

Looking to make a change? Feel you've gone as far as you can in your current company? If you're lucky enough to have a job in these turbulent economic times but feeling ready to move on – or are just curious about what other opportunities may be out there – job searching while still employed carries a lot of benefits.

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How to Maximize your Time During an Unemployed Job Hunting Period

It’s no secret that job hunting while unemployed is stressful and scary, especially if you’ve been out of work for an extended period of time.  Being unemployed during your job hunt does come with some advantages, though.

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Candidates looking for a new career or a fresh start:

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Employers looking to add superior talent to their team:

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About Us

Potomac Recruiting consultants are specialists in talent. Our experienced consultants are passionate about finding the right people for your business—that’s the Potomac Recruiting advantage. We specialize in finding the people who will help your business exceed its goals, and our success is measurable: in today’s fast-moving world Potomac Recruiting is proud that our retention rate is 93%.  

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