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If your company is not already investing in talent acquisition, make this your goal for 2017!  Unlike traditional recruitment, talent acquisition is a long-term strategy focused on identifying specialists and future leaders able to fill difficult, highly skilled positions that typically take four to six months to fill.  Since talent acquisition is more strategic than recruitment, it involves more introspection and an understanding of HR practices and functions across all corporate departments, which strengthens internal cohesion and reduces turnover.  If you’re considering moving to a talent acquisition strategy (or if we still haven’t convinced you that doing so is important!), here are five things to keep in mind:

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Advances in technology have impacted every field, including recruiting.  We’ve put together a list of seven technology trends we think will change the way recruiters operate, as well as some suggestions for how you can leverage these developments to improve your company’s HR functions, positively impact company culture, and recruit (and retain) top talent. Recruiting Chatbots Artificial intelligence (AI) can be used to hold text-based conversations with individuals who land on your company’s recruiting page, presenting a cost-effective way to provide real-time answers to potential applicants.  Some tech companies are also working on developing chatbots that can help new employees get set up after being hired, so they are not roaming around looking for someone who can answer their questions or frantically flipping through the employee handbook.  Integrating an AI chatbot can help attract potential employees, ease the transition for new employees, and increase productivity. Mobile Mobile app usage within HR...

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Getting employees to participate in training seminars (let alone actually pay attention to them) can be like pulling teeth.  No matter how important or relevant the training, there will be people who think it doesn’t apply to them, people who show up then sit in the corner and doodle, people who leave after lunch, and so on, which can create the impression that you’ve just wasted a lot of money trying to get people to learn a new skill or process that could help them perform their job more effectively.  One way to combat this is to implement a self-directed learning program that allows employees to pursue their own education, expand their skill sets, and improve performance on their own schedule.  Below, we’ve provided some insight into why self-directed learning can be of value and how to implement a program of your own.

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After putting the time and effort into finding the best suited candidates for an open position, you will want to ensure that these candidates stay and continue to contribute to the current and future success of your company. Employers are always looking to understand what keeps top talent happy. Here at Potomac Recruiting we suggest utilizing the following tips to ensure that you retain your best employees. Job satisfaction is vital to increasing your retention rate. Failing to recognize what is important to employees will lead to lower productivity, and in turn a lower retention rate. While a competitive salary and good benefits are very important to your employees, there are many additional factors that your employees will value as much or even more, such as developing and maintaining a culture of open communication, ensuring that employees feel valued and understand the goals of the company and the expectations for their...

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Potomac Recruiting consultants are specialists in talent. Our experienced consultants are passionate about finding the right people for your business—that’s the Potomac Recruiting advantage. We specialize in finding the people who will help your business exceed its goals, and our success is measurable: in today’s fast-moving world Potomac Recruiting is proud that our retention rate is 93%.  

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